8 Crucial Elements Behind Every Thriving Brand
It’s easy to forget how important something as intangible as “branding” is to a business’s success or failure. But, to have a long-term business model, branding is a lot more important than the particular products and services one offers today. Take a look at the big...
Is a Lack of Integration (processes and tech) Hurting Your Business?
All parts of your must business work together. They need to do more than co-exist. They need to work together, flow into each other in such a way that it is seamless. If there is a lack of integration somewhere it will disengage your customers or prospects and along...
The Top 9 MUST TRACK Marketing Stats
Blogging needs to be an absolutely essential part of your marketing plan. In fact, your blog is at the center of all of your content marketing efforts. Without understanding the ways to track and ensure blogging success, you’re just shooting in the dark hoping for a...
Common Online Marketing Mistakes
When it comes to online marketing, everyone starts off thinking they know how to do it. But, the truth is, online marketing is not very different from other types of marketing. The tool is different, but the way you go about it really isn’t. You still need to...
Real-Time Marketing: What Is It and What Does It Mean for Your Business?
Real-time marketing is marketing that happens as real-time events occur, with the basis being the real-time event and the goal being to gain awareness, build your email list, or drive sales of a specific product or service. While it’s not technically planned, you have...
Want Your Business To Grow? You Need To Be Tracking These Key Performance Indicators.
As you seek to improve your conversion rates, you’ll realize that real-time marketing offers an excellent solution to improving lead gathering as well as conversion rates. One of the reasons conversions go up is because your audience starts seeing you as real. The...
Are You Using Your Most Powerful Traffic Builder?
You've heard people say that it's not what you know, it's who you know that gets your foot in the door. Well, that's also true for marketing.One of the most effective forms of marketing is relationship marketing. This type of marketing involves branding and...
8 Powerful Keys To A Strong Brand
It’s easy to forget how important something as intangible as “branding” is to a business’s success or failure. But, to have a long-term business model, branding is a lot more important than the particular products and services one offers today. The market is super...
Understanding the Importance of Customer-Centric Marketing
The entire idea behind customer-centric marketing stems from the fact that only customers make money for your business. Because of that, all marketing just like product development and content creating should place the focus on them instead of elsewhere. In order to...
Site Owed by Microsoft Hacked via Simple Flaw – Is Your Site Vulnerable Too?
I have said it before but it bears repeating.... No one is immune to hacks. It doesn’t matter if you are a small business with 10 employees or a huge business with 10,000 employees. This point was once again driven home when this past Wednesday the Microsoft site,...